Fortress Broadens Search Engine Optimization Solutions For Plastic Surgeons
Citadel, a specialist digital advertising agency, announces a broadened SEO service for plastic surgeons, focusing on on-line visibility, client engagement, and method development. Lauren's concentrate on ROI and interest for locating the important information that change projects from good to wonderful consist of developing a grand range multivariate examination framework using fractional factorial analysis for understanding ROI capacity in Fortress Surgeon Digital Marketing media across Pfizer Rx brand names within the Pfizer for Living profile, and developing an estimate approach for predicting ROI before media financial investment.
A 25-year expert in the medical care advertising and marketing room, Tracey started her occupation as a firm account person for an array of pharma brands and later led the advertising and marketing effort to release a first-of-its kind website in the eyeglasses and eyecare area.
It was these very early tests that drove Underscore's focus on data driven programs and ROI measurement, a fundamental distinction in the sector. She believes Underscore is the design for how media and advertising firms should, and will, progress in the future.
While at Underscore, she invested three years educating Online search engine Advertising at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years earlier, when they identified how to map Nielsen data to Yahoo's audience base and verify out ROI from electronic media to retail acquisition.